| NEW YORK. - New York South District Judge Robert Sweet ordered the company General Cigar not to use the name Cohiba for its cigars made in Dominican Republic, a ruling which benefits the Cuban company Cubatabaco.
The ruling handed down on November 10 states that during the increased cigars sales in the U.S. in 1992, General Cigar took advantage of Cohiba’s prestigious name, owned by State-owned Cubatabaco, to market their own product.
General Cigar’s representatives said they’ll appeal Sweet’s ruling in the case which has lasted 10 years in U.S. courts. It said if it stops using the name Cohiba it would lead to losses of around 12 million dollars every year.
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